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    Our Latest Article

    Influencer Marketing: Which Public Figures Entice Indonesians To Shop The Most?

    As the time goes by, people’s habit, behavior, even mindset are changing, and technology development has a great influence in this case, especially after social

    Indonesia’s Coffee Consumption Trends in 2023

    As one of the most popular beverages in many countries, including in Indonesia, new innovations are always discovered for coffee, which create new coffee consumption

    Generational Differences in Digital Platform Usage: A Comparative Analysis between Gen Z and Gen Y

    The rapid evolution of digital technology has significantly altered the way individuals interact with various aspects of their lives, including shopping, banking, education, and entertainment.

    Recent Articles

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    Local or Imported Beauty Products, Which Interests Indonesians Most?

    Tobacco Excise Tax Is Rising, Indonesians Smoking Habit Is Changing

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