The Shifting Landscape of Mass Media Amidst the High Public Interest in News Content on TikTok In today’s fast-paced digital world, the mass media industry faces a significant transformation. Social media platforms like TikTok have now started to catch many people’s
The Impacts of the 12% VAT Increase in 2025 Toward The FMCG Sector The planned increase in Indonesia’s Value-Added Tax (VAT) from 11% to 12% in January 2025 marks a critical shift in the country’s fiscal policy. This
Indonesians’ Habit and Preferences in Consuming UHT Milk: Part 2 Our recent study showed that the Baby Boomers generation buy and drink more UHT milk rather than the younger ones, and Ultra Milk is on
