The integration of Artificial Intelligence (AI) is profoundly reshaping the electronics market, influencing both current dynamics and future trajectories. This transformation is evident across various
As Ramadan 2025 approaches, Indonesians are preparing for one of the most significant months of the year. Beyond spiritual reflection and communal activities, Ramadan also
The #KaburAjaDulu trend has recently emerged in Indonesia, representing the growing sentiment among Indonesians to leave the country in search of better opportunities abroad. Whether
In today’s digital landscape, businesses must leverage effective marketing strategies to increase online profits. With rising competition, companies need to optimize their online presence and
Gaming has become an integral part of daily life for many Indonesians, spanning various age groups and demographics. According to Newzoo, Indonesia’s gaming market reached USD
In the first part of our article, we discovered that the number of people who love coffee and tea is almost balanced; 45% of Indonesians
Stay up to date with our latest findings
Urbanization in Indonesia is rapidly transforming the country’s economic landscape and consumer behavior. And as more people migrate to cities, urban lifestyles, digitalization, and increased
Ramadan is a time of spiritual reflection and devotion, but it also significantly impacts lifestyle habits, especially in terms of diet, exercise, and sleep. Our
Eid al Fitr is one of the most significant celebrations in Indonesia. In our recent survey, we discovered that in 2025, 86% of Indonesians are
In the rapidly evolving digital economy, QRIS Tap (Quick Response Code Indonesian Standard with tap functionality) is emerging as a game-changer in the financial ecosystem.
In today’s digital-first world, capturing the attention of Generation Z consumers requires brands to go beyond traditional marketing tactics. Gen Z, born between 1997 and
Indonesia’s public and private transportation options come with their own sets of advantages and challenges. With a sample of 5.000 respondents, our recent survey discovered