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COVID-19’s Impact on Indonesia Lifestyle

The COVID-19 pandemic has brought the world sudden and drastic changes, not just in the health and economic sectors but even down to the daily
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Are your brands performing well in Indonesia? Do you know how Indonesian consumers behave and how they decide what to fill in their shopping basket?

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New In Perspective

Mudik: From Year To Year

(Image credit: Wikimedia Commons) With Ramadan arriving, conversations about mudik (going back to one’s hometown, usually done during holidays) have started to come up. However,

Some Like It Fast

With the world all around us going faster and faster, fast food is becoming more of a necessary option for Indonesians. Whether it’s due to

What Does Indonesians Think About Webinars?

With the pandemic still around, offline gatherings are still practically off-limits. Hence, seminars, which used to be an event where people can share knowledge as

Snacks of Choice

The culture of snacking is hard to separate from Indonesians with its abundant choice of street food and home-industry-produced snacks. And this is even more

Staying Healthy With Technology

The use of health tech apps have slowly picked up, especially during the pandemic where commuting is discouraged. With offerings such as online health resources,