Watch Parties Remain a Popular Social Activity Among Indonesians Watching events together, commonly known as “watch parties,” continues to be a popular way for Indonesians to connect, socialize, and enjoy entertainment. To better understand
How Consumers Shop Online: Platform Usage, Preferences, and Payment Trends Online shopping has become an integral part of daily life for many Indonesians. To better understand how consumers engage with e-commerce platforms, a survey of
The Rise of Everyday Fragrance Fragrance products are no longer seen merely as complementary personal care items. For many Indonesians, using fragrances has become part of daily routines, self-expression, and