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E-commerce
Perspective

Indonesian E-commerce Shopping Behavior

Who are the shoppers, what are they buying, where they buy? Snapcart’s research on e-commerce shopping behavior in Indonesia shows that Shopee is the most

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Snapcart E-commerce Profile Behavior Download

E-commerce players in Indonesia continue to innovate to increase value and appeal, such as affiliate programs that are predicted to play an important role in

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As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part

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In 2025, numerous news reports in Indonesia have informed the public that the country is facing a tough economic climate, supported by expert statements and