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    A Good Hair Day: Part 2

    In the first part of this post, we discovered that only 10% of Indonesians rely solely on shampoo without using other hair care products [1]. 

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    Rebranding Strategy: When Businesses Should Do It and How to Execute It Effectively

    In a world where customer expectations, technology, and competition evolve rapidly, businesses cannot afford to stay stagnant. A strong brand today might feel outdated tomorrow

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    Navigating the Protests in Indonesia: A Business Guide to Stability and Resilience

    Indonesia, a nation known for its vibrant democracy, is currently experiencing a period of heightened social and political unrest. Recent large-scale protests, sparked by public

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    Lost in the Music

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