
Tea or Coffee? Part 1
Coffee and tea are among the most popular beverages in Indonesia. The Indonesia coffee market generated a revenue of USD 16,839.4 million in 2023 and

Coffee and tea are among the most popular beverages in Indonesia. The Indonesia coffee market generated a revenue of USD 16,839.4 million in 2023 and

Indonesia’s medical equipment and devices industry is experiencing rapid growth, driven by increasing domestic demand, government support, and advancements in local manufacturing capabilities. And as

The popularity of food delivery services in Indonesia continues to grow, fuelled by consumer preferences and purchasing habits. According to our study, 73% of Indonesians

Indonesia’s tobacco industry is experiencing a significant shift following the government’s decision to maintain excise tax rates in 2025 while increasing the minimum retail price

In early 2025, food delivery services have become an integral part of daily life for many Indonesians. Hence, with 4.857 respondents, in January 2025 Snapcart

In an increasingly digital world, the telecommunications (telco) industry plays a pivotal role in shaping economies, businesses, and societies. Indonesia, with its vast population and
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In today’s fast-paced lifestyle, many Indonesians find themselves deeply attached to certain products that bring them comfort, entertainment, or simply a sense of satisfaction. What’s

In the first part of this post, we discovered that only 10% of Indonesians rely solely on shampoo without using other hair care products [1].

In a world where customer expectations, technology, and competition evolve rapidly, businesses cannot afford to stay stagnant. A strong brand today might feel outdated tomorrow

Indonesia, a nation known for its vibrant democracy, is currently experiencing a period of heightened social and political unrest. Recent large-scale protests, sparked by public

These days, the variety of hair care products has expanded significantly. Our recent survey in August 2025 discovers that more Indonesians are now paying attention

Financial anxiety is one of the strongest forces shaping consumer behavior in 2025. Rising living costs, global economic uncertainty, and household debt are pushing people