In today’s highly competitive market, becoming the first brand that consumers think of requires a strategic and consistent approach. Whether you are a startup or
Indonesia’s fast-moving consumer goods (FMCG) sector remains resilient despite economic pressures. Factors such as inflation, shifts in consumer behavior, and global economic uncertainties pose challenges,
Ramadan is a sacred and highly anticipated time for Indonesians, not only as a month of fasting and spiritual reflection but also as a period
The integration of Artificial Intelligence (AI) is profoundly reshaping the electronics market, influencing both current dynamics and future trajectories. This transformation is evident across various
As Ramadan 2025 approaches, Indonesians are preparing for one of the most significant months of the year. Beyond spiritual reflection and communal activities, Ramadan also
The #KaburAjaDulu trend has recently emerged in Indonesia, representing the growing sentiment among Indonesians to leave the country in search of better opportunities abroad. Whether
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As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part
As sustainability becomes more than just a buzzword, Indonesia is stepping up its transition toward a greener future—especially in transportation. With government-backed initiatives to promote
In 2025, numerous news reports in Indonesia have informed the public that the country is facing a tough economic climate, supported by expert statements and
In an era marked by economic volatility, interest rate hikes, inflation, and global uncertainty, many investors hesitate to expand their real estate portfolios. Yet history
In the first part of this article, our study found that there are only 40% of Indonesians who still often visit shopping centers [1]. Thus,
In 2025, Indonesia’s hotel industry is facing mounting pressure from economic shifts, tighter government policies, and rising operational costs. While large-scale layoffs have not yet