Parents as Power Shoppers: Family-Oriented Marketing Tactics In 2025, parents continue to play a pivotal role in the global consumer economy, not only controlling a significant portion of household spending but also
The Decline of the Middle Class in Indonesia in 2025 and Its Impact on the Economy and Business Indonesia’s middle class has long been the backbone of its economy—driving consumption, stimulating growth, and anchoring political stability. As of 2025, however, this critical demographic
Life After Eid 2025 in Indonesia As the holy month of Ramadan concluded and Indonesians celebrated Eid Al-Fitr in 2025, a wave of lifestyle, spending, and career changes followed. Our recent
