Price plays a big factor for consumers when making their decisions on their purchases. With the recent inflation hike of 5.7% and the country’s gross domestic product (GDP) which slowed down in 2nd quarter at 6%, did shoppers stick to their shopping habits? What are the categories they opt to set side for now?
According to survey data that was gathered by Snapcart through its in-app survey, most consumers would remain loyal to personal care but not on food and beverage brands. Majority of personal care buyers would stick to their preferred brand and nearly 1 in 5 would rather switch stores than switch brands. Here is the full report.
Do You Use Face Wash Regularly?
Smooth skin is not just from good genes but also from good daily habits. According to T: The New York Times Style Magazine, there are 3 main steps for skin-care routine. It starts with cleansing, continues with toning to balance the skin, and moisturizing to hydrate and soften the skin. Thus, washing your face with face wash product read more →
Social Media Influencer in the Philippines
Over the years, social media grew massively as a global marketing platform. A lot of studies has been conducted about online behavior and its effect on consumerism. Hootsuite’s and We Are Social’s studies, Digital 2018, found that Filipinos are online for an average of four hours a day. Miappi’s article revealed that 92% of consumers trust online influencers more that advertisements and celebrities. read more →
Purchase of Packaged Drinking Water
Packaged drinking water is safe for consumption and convenient to buy. Almost all respondents who answered the in-app survey buy it. ‘Mineral Composition’ and ‘Price’ are the top hooks that read more →
Men’s Skincare Consumption in Singapore
These days, skincare products are not only restricted to women but it is increasingly common to see men buying skincare products for their own use. According to The Straits Times, Singaporean men are paying more attention to their appearance and are using a wider range of skincare products. read more →
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