Packaged drinking water is safe for consumption and convenient to buy. Almost all respondents who answered the in-app survey buy it. ‘Mineral Composition’ and ‘Price’ are the top hooks that draw our respondents in Brazil, Indonesia, Philippines, and Singapore to drink up a brand. Find out more about when they buy, where they buy, and what size they buy in the datagraphics below.
How is the Indonesian market reacting to the transition to the New Normal?
In line with President Jokowi’s policy to carefully reopen the economy, a series of gradual directives on relaxing large-scale social restrictions (PSBB) has been implemented in the first week of June. read more →
The Shift in Consumer Behavior from Eating Out to Home Cooking – How Should You Adapt Your Marketing Strategy?
One of the most impacted sectors of the social restrictions imposed during the pandemic is the hospitality industry. Almost all businesses in lodging, food and drink service, event planning, read more →
How big is your brand’s opportunity in online grocery platforms?
How much is the pandemic tipping the scales in favor of online platforms for groceries? Is this online channel’s boom here to stay? Or will this boom be over as soon as the pandemic ends? read more →
COVID-19’s Impact on Indonesia Lifestyle
The COVID-19 pandemic has brought the world sudden and drastic changes, not just in the health and economic sectors but even down to the daily lives of individuals as every part of life that has to do with being nearby another person is suddenly restricted. read more →
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