Influencer Marketing: Which Public Figures Entice Indonesians To Shop The Most?
As the time goes by, people’s habit, behavior, even mindset are changing, and technology development has a great influence in this case, especially after social
As the time goes by, people’s habit, behavior, even mindset are changing, and technology development has a great influence in this case, especially after social
There are about 80 millions of active social media users in Indonesia. To put into perspective, that number is about a third of the country’s
Snapcart –Asia’s first and only cashback app–has just turn one year-old today. In celebration of the the anniversary,
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Boycotting has become a prominent form of expressing consumer opinions in Indonesia. However, our previous study revealed that many consumers are still uncertain about continuing
As Indonesia gears up for a significant tax adjustment, with the Value Added Tax (VAT) set to rise to 12% in 2025, many Indonesian consumers
Many Indonesians, especially on social media, are starting to apply frugal living habits in order to prepare for the increase of Indonesia’s Value Added Tax
In the first part of this article, we figured out that eating out has become an integral part of daily life for many Indonesians [1].
Numerous illnesses, such as influenza, dengue fever, diarrhea, and many more, are emerging and making people ill throughout the rainy seasons, like at this moment. Whereas,
In recent years, the financial landscape in Indonesia has experienced a significant transformation. For instance, the rising of digital financial services, including PayLater options and