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We’re Going For A Drive
Plans of going back to working from the office are coming soon — or is already beginning for some of us. However, the pandemic is
December 10, 2021
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Plans of going back to working from the office are coming soon — or is already beginning for some of us. However, the pandemic is
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Financial anxiety is one of the strongest forces shaping consumer behavior in 2025. Rising living costs, global economic uncertainty, and household debt are pushing people
In today’s digital landscape, Artificial Intelligence (AI) is revolutionizing the way consumers discover and select products. From e-commerce platforms to streaming services, AI-driven recommendations are
In many urban centers, stress shopping has become a defining behavior of Gen Z consumers. With constant exposure to social media trends, economic pressure, and
Music has always been a powerful part of Indonesian culture, and live concerts have become one of the most anticipated entertainment events across the nation.
In today’s digital-first economy, attracting Gen Z consumers has become one of the biggest challenges for businesses. Born between 1997 and 2012, this generation has
In the first part of this article, our study found that in this digital era, social media and product quality play a more significant role