Condiments are an essential part in cuisine that could enhance the flavours of dishes and make them tastier, also elevating the dining experience.
Hence, in December 2024, Snapcart conducted a survey about Indonesians’ preferences and habits when it comes to using condiments, and here’s what we found.
In this study, we discovered that condiments are indeed very popular in Indonesia, that 94% of Indonesians enjoy consuming them, either as part of their meals or while cooking. However, 6% of respondents avoid condiments due to the following reasons:
- 41% dislike the taste of condiments.
- 17% feel condiments make food taste less authentic.
- 17% are concerned about unhealthy ingredients like MSG and preservatives.
Moreover, this research also revealed that condiments have been part of Indonesians’ lifestyle, that many of them (49%) …
- consume condiments daily, displaying their integral role in daily meals.
- 25% use them once every few days.
- Smaller percentages consume condiments less frequently, such as once a week (9%), once a month (2%), or even less often.
Interestingly, 11% decide based on their mood, while 2% only use condiments if they are part of a food package at events or restaurants.
Indonesians’ Favourite Condiments
Hot sauce takes the crown as the nation’s most beloved condiment, with 36% of Indonesians favouring it. The breakdown of preferences is as follows:
- Hot Sauce: 36% (38% female, 37% male)
- Sweet Soy Sauce: 36%
- Oyster Sauce: 11%
- Mayonnaise: 6%
- Tomato Ketchup: 6%
- Salty Soy Sauce: 4%
- Mustard: 1%
On the other hand, this survey also highlights the top condiment brands that Indonesians trust, such as:
- Salty Soy Sauce:
- ABC (44%)
- Indofood (17%)
- Kikkoman (12%)
- Hot Sauce:
- ABC (43%)
- Indofood (26%)
- Dua Belibis (11%)
- Oyster Sauce:
- Ajinomoto Sauri (67%)
- Royco (7%)
- ABC (7%)
Why Condiments Are a Staple in Indonesian Culture
Condiments like hot sauce, sweet soy sauce, and oyster sauce are deeply ingrained in Indonesia’s culinary traditions. They not only enhance flavours but also bring variety and authenticity to dishes. As evidenced by this survey, they are consumed almost daily by many Indonesians, highlighting their cultural significance.
For more information, contact us at partners@snapcart.global.
