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Memahami Iklan Pada Era Consumer Journey 5A

Iklan adalah bentuk komunikasi yang kompleks dan memiliki banyak fungsi, di antaranya meningkatkan kesadaran, memberikan pengaruh, menampilkan suatu citra, dan menciptakan permintaan. Dengan pola belanja

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Advertisement during Customer Journey

Advertisement is a complex form of communication and serves many functions – increasing awareness, influencing the audience, public imaging, and

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Where Do We Eat Today? Part 2

In the first part of this article, we figured out that eating out has become an integral part of daily life for many Indonesians [1].

Stay Healthy, Stay Happy

Numerous illnesses, such as influenza, dengue fever, diarrhea, and many more, are emerging and making people ill throughout the rainy seasons, like at this moment. Whereas,

Where Do We Eat Today? Part 1

In an era where food delivery services are booming, our latest survey reveals that many Indonesians still enjoy dining out, particularly those from the SES

It is Tastier This Way: Part 2

In Indonesia, condiments hold a special place in enhancing meals. In the first part of this article, we revealed that almost all people in Indonesia love