In early 2025, food delivery services have become an integral part of daily life for many Indonesians. Hence, with 4.857 respondents, in January 2025 Snapcart
In the first part of this article, we figured out that eating out has become an integral part of daily life for many Indonesians [1].
In an era where food delivery services are booming, our latest survey reveals that many Indonesians still enjoy dining out, particularly those from the SES
According to the studies released by YouGov in April last year, Indonesia is one of the top two countries within the Asia Pacific region with
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In the rapidly evolving digital economy, QRIS Tap (Quick Response Code Indonesian Standard with tap functionality) is emerging as a game-changer in the financial ecosystem.
In today’s digital-first world, capturing the attention of Generation Z consumers requires brands to go beyond traditional marketing tactics. Gen Z, born between 1997 and
Indonesia’s public and private transportation options come with their own sets of advantages and challenges. With a sample of 5.000 respondents, our recent survey discovered
As artificial intelligence (AI) continues to evolve, its role in marketing is becoming more significant than ever. In 2025, businesses are leveraging AI-driven strategies to
Transportation plays a crucial role in daily life, influencing everything from work commutes to lifestyle choices. Hence, in February – March 2025, we conducted a
In today’s rapidly evolving market landscape, businesses must adopt innovative strategies to connect with diverse consumer segments. One such approach is intergenerational marketing, which focuses