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A Cup of Tasty Coffee
In this era, coffee has become a lifestyle. In 2023, our research even discovered that 79% of Indonesians are coffee consumers, and the majority of
December 13, 2024
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In this era, coffee has become a lifestyle. In 2023, our research even discovered that 79% of Indonesians are coffee consumers, and the majority of
As the world becomes more aware of environmental concerns, the demand for sustainable products is rising. Our study has revealed that 84% of Indonesians have
As environmental awareness rises globally, Indonesian consumers are also showing increasing interest in sustainable products. According to our recent survey, a comprehensive understanding of their
Little by little, restrictions in Indonesia regarding the pandemic are lifted. Even plans to increase restrictions during the year’s end are cancelled[1], which means that
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As more Indonesians have witnessed a positive trend in physical activity, the country’s fitness and wellness industry is experiencing rapid growth — with the fitness
In January 2025, the US imposed new tariffs on Chinese goods as part of its push to secure domestic supply chains, reduce dependence on China
In recent years, Indonesia has witnessed a positive trend in physical activity. In 2023, Lembaga Survei Indonesia (LSI) revealed that 18.2% of Indonesians do not
In 2025, consumers are increasingly expressing their values and concerns through their purchasing decisions, a phenomenon often referred to as “silent protest.” Rather than engaging
In today’s fast-paced business environment, the ability to adapt to change is crucial for brand survival. However, as consumer preferences shift, markets evolve, and new
The world of e-commerce is evolving rapidly, and consumer expectations are higher than ever. Shoppers now demand convenience, personalization, and immersive experiences from online retailers.