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Insight Hub
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Controlling Your Feed

In an age where digital consumption is a daily habit, many Indonesians are beginning to take a more intentional approach to the content they engage

Perspective

The Healing Phenomenon Among Gen Z in Indonesia

In recent years, Generation Z in Indonesia has embraced the healing trend, prioritizing mental and emotional well-being, which has shaped young Indonesians’ lives and spending

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Always On Your Gadget

Gadgets are used to being in a group of luxurious products. But as time goes by, many types of gadgets like smartphones for example, are

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New In Perspective
good hair day

A Good Hair Day: Part 2

In the first part of this post, we discovered that only 10% of Indonesians rely solely on shampoo without using other hair care products [1]. 

good hair day

A Good Hair Day

These days, the variety of hair care products has expanded significantly.  Our recent survey in August 2025 discovers that more Indonesians are now paying attention