Indonesia’s public and private transportation options come with their own sets of advantages and challenges. With a sample of 5.000 respondents, our recent survey discovered
Transportation plays a crucial role in daily life, influencing everything from work commutes to lifestyle choices. Hence, in February – March 2025, we conducted a
Plans of going back to working from the office are coming soon — or is already beginning for some of us. However, the pandemic is
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In Indonesia’s FMCG sector, dishwashing liquid is a high-velocity household staple driven by daily consumption, intense price competition, and strong brand habits. To understand consumers’
As digital media consumption continues to evolve, podcasting has emerged as a high-impact channel for brand storytelling and consumer engagement. To understand how modern audiences
The awareness surrounding reproductive health and personal care among Indonesian women continues to show steady growth. The feminine hygiene wash category, in particular, requires highly
Podcasts continue to establish their presence in Indonesia’s digital media landscape, offering consumers the flexibility to access content anytime and anywhere. An online survey with
Grocery shopping remains an essential part of everyday life, and Indonesian consumers continue to utilize both online and offline channels to fulfill their household needs.
Watching events together, commonly known as “watch parties,” continues to be a popular way for Indonesians to connect, socialize, and enjoy entertainment. To better understand