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New Year, New Car: Part 1

According to our previous study in 2024, we discovered that more than half of the population (63%) in Indonesia are planning to buy a new

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New In Perspective

Feel Good, Look Great

Fashion is an integral part of daily life for Indonesians, with many considering it important to their identity and lifestyle. According to our previous studies,

Official Store or Non-Official Store? Part 2

In the first part of this article, we revealed interesting shopping behaviors among Indonesians regarding official versus non-official stores in e-commerce platforms. While the majority