In recent years, “shoppertainment” has emerged as a powerful strategy for brands, blending shopping and entertainment to captivate audiences. In Indonesia, this trend has revolutionized
Jakarta, 14 November 2024 – Sebagai bagian integral dari ekosistem ekonomi digital, marketplace memiliki peran penting dalam mendorong pertumbuhan ekonomi Indonesia, terutama dalam memperkuat daya
In today’s fast-paced world, deciding whether to buy or rent a home is a crucial choice, especially for young adults. According to our recent research,
The COVID-19 pandemic has brought the world sudden and drastic changes, not just in the health and economic sectors but even down to the daily
On April 3, 2020, the Indonesian government released regulations to implement large-scale social restrictions (PSBB) in order to slow down the spread of COVID-19 in
Jakarta – Pagi-pagi dari teras rumah terdengar keributan kecil. “Di situ saja, jangan bergerak dulu!” teriak Ibu kepada Ama, seorang penjual ikan, langganan keluarga. “Cuci tangan dulu di
77% of Indonesians are spending more time online, is your ad placed where your target audience actually are? ‘Online’ is a huge place. Ranging from
Short answer? More positive than you think. “Free-to-use” sites such as Facebook, Twitter, and YouTube profit from their platforms’ ability to influence users with advertisements
It is easy to see how CPG giants have been winning heavily in this day of lockdowns and quarantines. This is due to consumers shifting
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In recent years, “shoppertainment” has emerged as a powerful strategy for brands, blending shopping and entertainment to captivate audiences. In Indonesia, this trend has revolutionized
Jakarta, 14 November 2024 – Sebagai bagian integral dari ekosistem ekonomi digital, marketplace memiliki peran penting dalam mendorong pertumbuhan ekonomi Indonesia, terutama dalam memperkuat daya
In today’s fast-paced world, deciding whether to buy or rent a home is a crucial choice, especially for young adults. According to our recent research,
The recent decision by the Indonesian government to prohibit the sale of Apple’s upcoming iPhone 16 series has sparked discussions across the country. This regulatory
In Indonesia, the dream of owning a home is becoming more challenging, especially for Gen Z and Millennials. With rising property costs, shifting lifestyles, and
The frozen food industry in Indonesia has shown remarkable resilience, even as consumer purchasing power fluctuates. Especially with shifting lifestyle patterns, urbanization, and an increasing
