The COVID-19 pandemic has brought the world sudden and drastic changes, not just in the health and economic sectors but even down to the daily
On April 3, 2020, the Indonesian government released regulations to implement large-scale social restrictions (PSBB) in order to slow down the spread of COVID-19 in
Jakarta – Pagi-pagi dari teras rumah terdengar keributan kecil. “Di situ saja, jangan bergerak dulu!” teriak Ibu kepada Ama, seorang penjual ikan, langganan keluarga. “Cuci tangan dulu di
77% of Indonesians are spending more time online, is your ad placed where your target audience actually are? ‘Online’ is a huge place. Ranging from
Short answer? More positive than you think. “Free-to-use” sites such as Facebook, Twitter, and YouTube profit from their platforms’ ability to influence users with advertisements
It is easy to see how CPG giants have been winning heavily in this day of lockdowns and quarantines. This is due to consumers shifting
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In 2025, Indonesia’s hotel industry is facing mounting pressure from economic shifts, tighter government policies, and rising operational costs. While large-scale layoffs have not yet
Shopping centers in Indonesia, once the heart of modern urban life, are now witnessing a steady decline in foot traffic. Plenty of news reports revealed
In an age where consumers are increasingly skeptical of traditional advertising, authenticity and urgency have become two of the most powerful tools in a marketer’s
As the global financial landscape continues to shift towards ethical and inclusive financial models, Sharia-compliant insurance, known as takaful, is experiencing accelerated growth. This growth
In 2025, gold continues to hold a significant place in the investment strategies of Indonesians. Our survey discovered that in Indonesia, most people believe that
The Indonesian government has signaled plans to limit free shipping promotions offered by e-commerce platforms. This regulatory move is designed to ensure fair competition, especially