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Infographic

Tea or Coffee? Part 1

Coffee and tea are among the most popular beverages in Indonesia. The Indonesia coffee market generated a revenue of USD 16,839.4 million in 2023 and

Perspective

The Sugar-Sweetened Beverage Tax in Indonesia

Indonesia plans to implement a sugar-sweetened beverage (SSB) tax. Just like tobacco products, this tax is also related to people in Indonesia’s health condition. With

Datagraphic

Cool Drinks

The Dalgona coffee is one of the latest additions to the long list of drinks being sought after by many Indonesian consumers in the past

Tea
Perspective

Ready to Drink Tea in Indonesia

Drinking tea is a habitual ritual for Indonesians, planted from long time ago. It’s a common beverage choice among all ages, gender or socio-economic status.

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cash or cashless payment system

Cash or Cashless?

Cashless payments have become popular in this digital era, especially since the Covid-19 pandemic. But in the past few years, some of our studies have

life priorities

Life Priorities: Part 2

As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part