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Ramadan Comes Again

Ramadan is one of the unmissable festivities in Indonesia, both as a consumer and as a brand. And although the pandemic is still ongoing, sentiments

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life priorities

Life Priorities: Part 2

As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part

life priorities

Life Priorities

In 2025, numerous news reports in Indonesia have informed the public that the country is facing a tough economic climate, supported by expert statements and