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The number of freight/logistics service companies in Indonesia are keep increasing. Based on data from the Central Statistics Agency or Badan Pusat Statistik (BPS) for

The number of freight/logistics service companies in Indonesia are keep increasing. Based on data from the Central Statistics Agency or Badan Pusat Statistik (BPS) for

Instant grocery delivery services have been available in Indonesia for quite a while already. Since 2015, players have slowly tried to pave a way for
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In today’s changing social landscape, more people are choosing alternative lifestyles that prioritize personal fulfillment, freedom, and financial independence. One of the most notable shifts

Storytelling continues to be a powerful branding tool in the Indonesian market. In the first part of this article, we found that indeed, brand storytelling

Despite the rise of global e-commerce and official brand stores in Indonesia, the international “jastip” (jasa titip or personal shopper service) remains a favorite method

In 2025, the Indonesian government has urged the public to migrate from SIM cards to e-SIM for the sake of personal data security and protection

Our recent study conducted in June 2025 found that only 40% of Indonesians still frequently visit shopping centers. Interestingly, by the end of July, media

In today’s competitive market, brands are increasingly turning to storytelling to connect with their audience on a deeper level. In Indonesia, certain brands that use