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Philippines Shopper Personas

Philippines is the second biggest market in Southeast Asia with a population of over 100 million. The country therefore,

Housewives
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Housewives Personas Deep Dive

Housewives is one of the Shopper Personas that we considered as unique and has a significant portion on our total user base, which is representative

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New In Perspective

Indonesian Pawrents’ Love and Care

Many study reports stated cats are the most popular kind of animal that are being adopted in Indonesia as a pet. When it comes to

The Healing Phenomenon Among Gen Z in Indonesia

In recent years, Generation Z in Indonesia has embraced the healing trend, prioritizing mental and emotional well-being, which has shaped young Indonesians’ lives and spending