In today’s fast-paced digital world, convenience reigns supreme. As technology continues to evolve, voice search is reshaping the way consumers shop online and offline. With
In recent years, “shoppertainment” has emerged as a powerful strategy for brands, blending shopping and entertainment to captivate audiences. In Indonesia, this trend has revolutionized
All over the world, millennials are coming into their own and Indonesia is no exception. Millennials are a huge segment of the country’s population, comprising
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Cashless payments have become popular in this digital era, especially since the Covid-19 pandemic. But in the past few years, some of our studies have
The discussion around a potential 32% import tariff imposed by the United States on Indonesian products in 2025 is creating ripples across various sectors. While
Facing the reality of a business on the verge of bankruptcy is one of the most challenging situations any entrepreneur can experience. However, many businesses—both
As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part
As sustainability becomes more than just a buzzword, Indonesia is stepping up its transition toward a greener future—especially in transportation. With government-backed initiatives to promote
In 2025, numerous news reports in Indonesia have informed the public that the country is facing a tough economic climate, supported by expert statements and