January 11, 2019 – Snapcart

Perspective

Are Big Brands Affecting Correct Brand Ad Recall? A Look into Three Online Christmas Ads in The Philippines

Christmas season is competitive. Multiple brands from different categories are all banking on the same sentiment of giving, sharing, and togetherness. In this regard, Snapcart

January 11, 2019 No Comments

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Local or Imported Beauty Products, Which Interests Indonesians Most?

May 22, 2023 No Comments

Beauty product industry is one of the most resilient businesses that keeps growing in bad financial conditions like during Covid-19 pandemic [1] and recession (if

Tobacco Excise Tax Is Rising, Indonesians Smoking Habit Is Changing

April 4, 2023 No Comments

Indonesia has started to increase the tobacco excise tax since the beginning of 2022 with an increased excise rate up to 12% [1]. This policy

Happiness Among Indonesians

March 24, 2023 No Comments

Happiness Level Back in 2017, Snapcart and I collaborated in a study to measure happiness across generation. The finding showed that the older generation (Gen

Ramadan After The End of Covid-19 Restrictions Is Here

March 20, 2023 No Comments

According to some studies, Covid-19 pandemic has changed Indonesian consumers’ behavior in Ramadan for the past few years. For example, during Ramadan before pandemic, 69%

Memasuki Bulan Ramadan, E-Commerce Mana Yang Unggul Jadi No.1 Pilihan Pengguna?

March 16, 2023 No Comments

Jakarta, 16 Maret 2023 – Menjelang Ramadan tahun ini dengan situasi yang berbeda, para pemain e-commerce semakin gencar berbenah untuk mempersiapkan program yang matang dengan keunggulan yang ditawarkan.

Indonesian Customers’ Plannings and Preparations for the Potential 2023 Recession

January 22, 2023 No Comments

Some economists from various countries announced that the world will slip into recession in 2023 [1]. President of Indonesia, Joko Widodo even told the public

Data

Marketing

Promotion

Local or Imported Beauty Products, Which Interests Indonesians Most?

Tobacco Excise Tax Is Rising, Indonesians Smoking Habit Is Changing

Happiness Among Indonesians

Are Big Brands Affecting Correct Brand Ad Recall? A Look into Three Online Christmas Ads in The Philippines

Sign up for more actionable insights

Local or Imported Beauty Products, Which Interests Indonesians Most?

Tobacco Excise Tax Is Rising, Indonesians Smoking Habit Is Changing

Happiness Among Indonesians

Ramadan After The End of Covid-19 Restrictions Is Here

Memasuki Bulan Ramadan, E-Commerce Mana Yang Unggul Jadi No.1 Pilihan Pengguna?

Indonesian Customers’ Plannings and Preparations for the Potential 2023 Recession