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Shopping Behavior in The Indonesian E-commerce Market 2018

On its second annual publication, BEKRAF, in cooperation with partner research institutions including Snapcart. Statistics Indonesia (BPS), PwC, The Nielsen Company (Indonesia), and others, attempts

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Reynazran Royono Membaca Pelanggan dari Setruk Belanja

SEUSAI berbelanja, kebanyakan orang akan membuang setruk yang mereka terima dari kasir. Kalaupun disimpan, setruk itu umumnya hanya sementara untuk mengecek kesesuaian perhitungan kasir ataupun

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Keuntungan Dari Keterlambatan

MELIHAT kesuksesan Snapcart yang dalam tiga tahun telah memperluas operasional ke Brasil, orang tentu kagum pada Reynazran Royono. Terlebih, sukses itu diraihnya dalam usia relatif

belanja online
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Survei Belanja Online Indonesia 2018

Hasil survei yang dilakukan Marketeers bersama Snapcart menemukan bahwa frekuensi konsumen Indonesia berbelanja daring, terjadi dalam satu kali per bulan (27%) atau dua kali per

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Snapcart turns receipts into cash

Uses optical character recognition, machine learning algorithms to mine data Aims to broaden market to Malaysia, Thailand and Vietnam IF YOU are a brand trying

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This Is Why Your Retail Data Is Inaccurate

DATA can provide you with valuable insights on your customers. For retailers, however, most data is out of date or totally irrelevant because 99 percent of retail

Millennials
Perspective

Indonesian Millennials Shopping Behavior

All over the world, millennials are coming into their own and Indonesia is no exception. Millennials are a huge segment of the country’s population, comprising

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New In Perspective
DIY trend

The Rise of the DIY Trend

In recent years, the DIY (Do-It-Yourself) trend has surged in popularity across the globe, including in Indonesia. Instead of buying mass-produced items, many consumers are

mom and baby

Happy Mom, Happy Baby

A growing trend has emerged among Indonesian mothers. In 2024, some studies reported that mom and baby care products were expected to experience rapid growth

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A Story to Tell: Part 2

Storytelling continues to be a powerful branding tool in the Indonesian market. In the first part of this article, we found that indeed, brand storytelling