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Feel Good, Look Great

Fashion is an integral part of daily life for Indonesians, with many considering it important to their identity and lifestyle. According to our previous studies,

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Official Store or Non-Official Store? Part 2

In the first part of this article, we revealed interesting shopping behaviors among Indonesians regarding official versus non-official stores in e-commerce platforms. While the majority

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Official Store or Non-Official Store? Part 1

In the dynamic world of e-commerce, knowing where to shop plays a critical role in ensuring a positive online shopping experience. Hence, in January 2025,

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No Buy Challenge 2025

In response to the increasing percentage of VAT to 12%, the No Buy Challenge 2025 act has become a trending on social media. Since the

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New Year, New Car: Part 2

As we welcome 2025, the automotive market in Indonesia reveals some interesting trends regarding car purchasing behavior. According to our data from the first part

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New Year, New Car: Part 1

According to our previous study in 2024, we discovered that more than half of the population (63%) in Indonesia are planning to buy a new

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Still Unsure? Part 2

In recent times, consumer boycotts have emerged as a powerful expression of values and collective action. However, not all participants remain steadfast in their resolve.

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Still Unsure? Part 1

Boycotting has become a prominent form of expressing consumer opinions in Indonesia. However, our previous study revealed that many consumers are still uncertain about continuing

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In AI, We Trust: Part 2

Artificial Intelligence (AI) continues to reshape how people interact with technology, and Indonesia is no exception. According to our findings in the first part of

In AI, We Trust: Part 1

Artificial Intelligence (AI) is quickly becoming a part of daily life across the globe, and Indonesia is no exception. Hence, in April 2025, Snapcart conducted

Life After Eid 2025 in Indonesia

As the holy month of Ramadan concluded and Indonesians celebrated Eid Al-Fitr in 2025, a wave of lifestyle, spending, and career changes followed. Our recent