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Indonesia’s Shopper Personas
Being the fourth most populous nation on Earth, Indonesia is a great market to get into. However, one needs to know who are the people
March 10, 2017
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Being the fourth most populous nation on Earth, Indonesia is a great market to get into. However, one needs to know who are the people
Snapcart –Asia’s first and only cashback app–has just turn one year-old today. In celebration of the the anniversary,
Earlier this year, Snapcart won the Accenture Consumer Innovation Award (ACIA) in GIVE ME Omni-Personalisation category and was the first and only start-up company in
Face-to-face interview has been the main method used by almost all agencies in Indonesia to collect data. However,
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Indonesia’s tobacco industry is experiencing a significant shift following the government’s decision to maintain excise tax rates in 2025 while increasing the minimum retail price
In early 2025, food delivery services have become an integral part of daily life for many Indonesians. Hence, with 4.857 respondents, in January 2025 Snapcart
In an increasingly digital world, the telecommunications (telco) industry plays a pivotal role in shaping economies, businesses, and societies. Indonesia, with its vast population and
In the first part of this article, we discovered that in 2025, health insurance remains a vital consideration for Indonesians, that a significant portion of
In recent years, sustainability has become a critical global priority, with climate change posing significant risks to economies, businesses, and societies. The financial sector, particularly
Fashion is an integral part of daily life for Indonesians, with many considering it important to their identity and lifestyle. According to our previous studies,