Jakarta. OVO, backed by diversified conglomerate Lippo Group, is now the leading digital payment service in Indonesia, with more than half of everyday users preferring it over
Christmas season is competitive. Multiple brands from different categories are all banking on the same sentiment of giving, sharing, and togetherness. In this regard, Snapcart
The internet has certainly revolutionized the way we interact and communicate. We use the internet in almost everything we do – from staying in touch
Smooth skin is not just from good genes but also from good daily habits. According to T: The New York Times Style Magazine, there are
Over the years, social media grew massively as a global marketing platform. A lot of studies has been conducted about online behavior and its effect
Packaged drinking water is safe for consumption and convenient to buy. Almost all respondents who answered the in-app survey buy it. ‘Mineral Composition’ and ‘Price’
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Artificial Intelligence (AI) continues to reshape how people interact with technology, and Indonesia is no exception. According to our findings in the first part of
Artificial Intelligence (AI) is quickly becoming a part of daily life across the globe, and Indonesia is no exception. Hence, in April 2025, Snapcart conducted
In 2025, parents continue to play a pivotal role in the global consumer economy, not only controlling a significant portion of household spending but also
Indonesia’s middle class has long been the backbone of its economy—driving consumption, stimulating growth, and anchoring political stability. As of 2025, however, this critical demographic
As the holy month of Ramadan concluded and Indonesians celebrated Eid Al-Fitr in 2025, a wave of lifestyle, spending, and career changes followed. Our recent
In today’s competitive marketplace, businesses need more than just great products or services—they need memorable experiences that connect with their audience. That’s where event marketing