
Memahami Iklan Pada Era Consumer Journey 5A
Iklan adalah bentuk komunikasi yang kompleks dan memiliki banyak fungsi, di antaranya meningkatkan kesadaran, memberikan pengaruh, menampilkan suatu citra, dan menciptakan permintaan. Dengan pola belanja
Iklan adalah bentuk komunikasi yang kompleks dan memiliki banyak fungsi, di antaranya meningkatkan kesadaran, memberikan pengaruh, menampilkan suatu citra, dan menciptakan permintaan. Dengan pola belanja
US venture capitalist Tim Draper is today visiting Indonesia’s capital Jakarta for the first time, Bloomberg reports. Draper is known for investments in some of the most prominent names
Four Endeavor Entrepreneurs from four different continents shared how their companies are contributing to improve a world in which technology is increasing quickly and exponentially.
Manusia rasanya ingin semakin cantik. Tuntutan tersebut menciptakan sebuah industri tersendiri yang mampu bertahan walau diterjang krisis sekalipun. Ya, industri kecantikan atau kosmetik kian merona
Advertisement is a complex form of communication and serves many functions – increasing awareness, influencing the audience, public imaging, and
On Thursday 20th April 2017, “Becoming a Data-driven Organization: Trends and Challenges” event was held in Fairmont Hotel, Senayan.
Philippines is the second biggest market in Southeast Asia with a population of over 100 million. The country therefore,
A SMARTPHONE application that gives users cashback incentives has launched its iOS version after reporting almost 100,000 downloads on Android in just six months. Real-time
Indonesia is the third largest cocoa producer nation in the world, and an average Indonesian consume 0.4 kg chocolate per year.
SIX Indonesian startup entrepreneurs who participated in Google Launchpad Accelerator Batch 3 in February this year, share their experience in joining the programme with DNA.
Housewives is one of the Shopper Personas that we considered as unique and has a significant portion on our total user base, which is representative
Drinking tea is a habitual ritual for Indonesians, planted from long time ago. It’s a common beverage choice among all ages, gender or socio-economic status.
Today marks another special milestone—Snapcart app’s Snaptastic game has reached 1 million plays after only four months since the game was launched!
Beauty has been a human obsession since the dawn of civilization. Making oneself to appear beautiful has never ceased to exist even during the hardest
2016 has been quite a year. For Snapcart, 2016 marks our first anniversary as well as the year where we become a regional company with
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Shopping centers in Indonesia, once the heart of modern urban life, are now witnessing a steady decline in foot traffic. Plenty of news reports revealed
In an age where consumers are increasingly skeptical of traditional advertising, authenticity and urgency have become two of the most powerful tools in a marketer’s
As the global financial landscape continues to shift towards ethical and inclusive financial models, Sharia-compliant insurance, known as takaful, is experiencing accelerated growth. This growth
In 2025, gold continues to hold a significant place in the investment strategies of Indonesians. Our survey discovered that in Indonesia, most people believe that
The Indonesian government has signaled plans to limit free shipping promotions offered by e-commerce platforms. This regulatory move is designed to ensure fair competition, especially
As more Indonesians have witnessed a positive trend in physical activity, the country’s fitness and wellness industry is experiencing rapid growth — with the fitness