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Year End: Party, Holiday, Or Not?

On December 4th, Indonesia reported 8,369 new daily COVID-19 cases, a new record[1]. Until the 26th of December 2020, we’ve already had more than 700.000

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From Viral Fame to Lasting Impact

Going viral is every marketer’s dream—millions of views, shares pouring in, overnight fame. It is exciting. It is validating. It is powerful. But here is

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Cash or Cashless?

Cashless payments have become popular in this digital era, especially since the Covid-19 pandemic. But in the past few years, some of our studies have