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The Approaching of Long Holidays in Indonesia

Many reports said Indonesian tourism sector is recovering after the Covid-19 pandemic. And it is also been proven by the report from the World Economic

Perspective

The Healing Phenomenon Among Gen Z in Indonesia

In recent years, Generation Z in Indonesia has embraced the healing trend, prioritizing mental and emotional well-being, which has shaped young Indonesians’ lives and spending

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Staycation Vacation

Staycations: a term now even more frequently used, due to travel limitations during the pandemic. Due to difficulties to travel between cities, as well as

Market Insight

Year End: Party, Holiday, Or Not?

On December 4th, Indonesia reported 8,369 new daily COVID-19 cases, a new record[1]. Until the 26th of December 2020, we’ve already had more than 700.000

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The Urge To Travel, Post Pandemic

Click here to download the infographics in Bahasa Indonesia With the pandemic dominating 2020 and the end of the year closing in, travel has been

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Mudik Season 2016 Report

The annual  mudik (or homecoming) season in Indonesia is possibly the biggest annual exodus the country has.

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Life Priorities: Part 2

As Indonesia navigates through economic uncertainty, consumers are increasingly becoming more strategic and mindful about how they spend their money. Interestingly, in the first part

life priorities

Life Priorities

In 2025, numerous news reports in Indonesia have informed the public that the country is facing a tough economic climate, supported by expert statements and