Taking on a giant like the $15 billion research firm Nielsen is no easy task. But tucked away in Southeast Asia, Snapcart is a two-year old company that
Following an exciting year of growth and expansion, Snapcart, the real-time offline shopper and consumer insights startup, has updated its brand identity to
Pricing a product properly can result in a big difference between success and failure for a company. However, determining the correct price is not an
The latest report from Quacquarelli Symonds (QS) World University Ranking 2017/2018 stated that two Indonesian universities successfully got into higher position. They are University of Indonesia and
Iklan adalah bentuk komunikasi yang kompleks dan memiliki banyak fungsi, di antaranya meningkatkan kesadaran, memberikan pengaruh, menampilkan suatu citra, dan menciptakan permintaan. Dengan pola belanja
US venture capitalist Tim Draper is today visiting Indonesia’s capital Jakarta for the first time, Bloomberg reports. Draper is known for investments in some of the most prominent names
Four Endeavor Entrepreneurs from four different continents shared how their companies are contributing to improve a world in which technology is increasing quickly and exponentially.
Manusia rasanya ingin semakin cantik. Tuntutan tersebut menciptakan sebuah industri tersendiri yang mampu bertahan walau diterjang krisis sekalipun. Ya, industri kecantikan atau kosmetik kian merona
Advertisement is a complex form of communication and serves many functions – increasing awareness, influencing the audience, public imaging, and
On Thursday 20th April 2017, “Becoming a Data-driven Organization: Trends and Challenges” event was held in Fairmont Hotel, Senayan.
Philippines is the second biggest market in Southeast Asia with a population of over 100 million. The country therefore,
A SMARTPHONE application that gives users cashback incentives has launched its iOS version after reporting almost 100,000 downloads on Android in just six months. Real-time
Indonesia is the third largest cocoa producer nation in the world, and an average Indonesian consume 0.4 kg chocolate per year.
SIX Indonesian startup entrepreneurs who participated in Google Launchpad Accelerator Batch 3 in February this year, share their experience in joining the programme with DNA.
Housewives is one of the Shopper Personas that we considered as unique and has a significant portion on our total user base, which is representative
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A growing trend has emerged among Indonesian mothers. In 2024, some studies reported that mom and baby care products were expected to experience rapid growth
In today’s changing social landscape, more people are choosing alternative lifestyles that prioritize personal fulfillment, freedom, and financial independence. One of the most notable shifts
Storytelling continues to be a powerful branding tool in the Indonesian market. In the first part of this article, we found that indeed, brand storytelling
Despite the rise of global e-commerce and official brand stores in Indonesia, the international “jastip” (jasa titip or personal shopper service) remains a favorite method
In 2025, the Indonesian government has urged the public to migrate from SIM cards to e-SIM for the sake of personal data security and protection
Our recent study conducted in June 2025 found that only 40% of Indonesians still frequently visit shopping centers. Interestingly, by the end of July, media