Fast Moving Consumer Goods Archives

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Snacks of Choice

The culture of snacking is hard to separate from Indonesians with its abundant choice of street food and home-industry-produced snacks. And this is even more

March 25, 2021 No Comments

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Whitepaper: The Indonesian FMCG Landscape in 2020 And Beyond

Whitepaper: The Indonesian FMCG Landscape in 2020 and Beyond The year 2020 was quite a roller coaster: consumer behavior and buying habits changed, priorities are

March 18, 2021 No Comments

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Two is Company: Snapcart and TrueMoney Collaboration

Collaboration has been done for centuries. It is the key of many success stories we know have happened throughout time.

March 9, 2017 No Comments

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Indonesia’s Coffee Consumption Trends in 2023

October 2, 2023 No Comments

As one of the most popular beverages in many countries, including in Indonesia, new innovations are always discovered for coffee, which create new coffee consumption

Generational Differences in Digital Platform Usage: A Comparative Analysis between Gen Z and Gen Y

September 14, 2023 No Comments

The rapid evolution of digital technology has significantly altered the way individuals interact with various aspects of their lives, including shopping, banking, education, and entertainment.

Indonesians’ Enthusiasm Toward Twin Date Sales In 2023

August 28, 2023 No Comments

Started to be applied in Indonesia 11 years ago [1], twin date sale has become one of important events for many consumers, sellers, e-commerce

Gender Myths and Facts in Indonesia

July 13, 2023 No Comments

There are many myths and certain stereotypes in our society, especially when it comes to gender diversity. However, according to some studies, not all myths/stereotypes

Era Baru Industri E-commerce Gaet Lebih Banyak Pasar Lewat Strategi Afiliasi, Shopee Affiliate Program Menjuarai Pilihan Masyarakat Melampaui TikTok Affiliate, Tokopedia Affiliate, dan Lazada Affiliate

July 13, 2023 No Comments

Jakarta, 13 Juli 2023 – Beberapa tahun terakhir, lanskap pemasaran digital kian berevolusi mengikuti perilaku belanja masyarakat yang terus bergerak. Masifnya pertumbuhan teknologi dan internet

Local or Imported Beauty Products, Which Interests Indonesians Most?

May 22, 2023 No Comments

Beauty product industry is one of the most resilient businesses that keeps growing in bad financial conditions like during Covid-19 pandemic [1] and recession (if

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Indonesia’s Coffee Consumption Trends in 2023

Generational Differences in Digital Platform Usage: A Comparative Analysis between Gen Z and Gen Y

Snacks of Choice

Whitepaper: The Indonesian FMCG Landscape in 2020 And Beyond

Two is Company: Snapcart and TrueMoney Collaboration

Sign up for more actionable insights

Indonesia’s Coffee Consumption Trends in 2023

Generational Differences in Digital Platform Usage: A Comparative Analysis between Gen Z and Gen Y

Gender Myths and Facts in Indonesia

Era Baru Industri E-commerce Gaet Lebih Banyak Pasar Lewat Strategi Afiliasi, Shopee Affiliate Program Menjuarai Pilihan Masyarakat Melampaui TikTok Affiliate, Tokopedia Affiliate, dan Lazada Affiliate

Local or Imported Beauty Products, Which Interests Indonesians Most?