As one of the largest Muslim population countries in the world, Indonesia is a major player in the global halal industry. The country’s halal market
In the years before the pandemic in Indonesia, new tourism spots were popping up everywhere, capitalizing on activities as simple as photo spots – a
Staycations: a term now even more frequently used, due to travel limitations during the pandemic. Due to difficulties to travel between cities, as well as
The increase of smartphone penetration in Indonesia means an increase in smartphone ownership as well. With the various options available in the market, coupled with
What do you do when you get sick? The answer can differ quite greatly between people, it seems. Especially during this pandemic, there are a
With coffee still being the most popular drink amongst Indonesian recently, it still might not be too clear on how exactly Indonesians prefer their coffee
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Ramadan is a significant time for Muslims worldwide, and in Indonesia, iftar gatherings hold a special place in the hearts of many. According to our
As we move through 2025, digital consumer trends continue to evolve at an unprecedented pace, shaping how businesses interact with their audiences. With rapid advancements
Indonesia has long been a hotbed for diverse music and podcast genres, and it’s no surprise that a staggering 95% of Indonesians love listening to
In 2025, media consumption is more personalized and dynamic than ever, driven by powerful algorithms that dictate what content reaches which audiences. With artificial intelligence
In today’s fast-paced digital world, music and podcasts have become essential companions for many Indonesians. According to some reports, music streaming app users in Indonesia
Indonesia experienced its first deflation in over two decades in February 2025, with the Consumer Price Index (CPI) declining by 0.09% year-on-year. This economic shift,