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New Phone?
The increase of smartphone penetration in Indonesia means an increase in smartphone ownership as well. With the various options available in the market, coupled with
September 30, 2021
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The increase of smartphone penetration in Indonesia means an increase in smartphone ownership as well. With the various options available in the market, coupled with
Phone balance usage in Indonesia is high due to a number of reasons. In Indonesia, 95% of internet users access them through their phones[1]. This
When staying at home, what are our options for entertainment? One that came to mind would be reading books. During the pandemic, where a lot
Free delivery promotions are one of the most common promotions being offered by e-commerce retailers in Indonesia. Knowing that, is it really that significant at
What do you do when you get sick? The answer can differ quite greatly between people, it seems. Especially during this pandemic, there are a
With coffee still being the most popular drink amongst Indonesian recently, it still might not be too clear on how exactly Indonesians prefer their coffee
During the pandemic, a lot of activities are switched to being remote – remote working, remote schools, and so on. Consequently, simple communications to those
The Dalgona coffee is one of the latest additions to the long list of drinks being sought after by many Indonesian consumers in the past
During the pandemic, plenty of new home businesses emerge, mainly due to the increased need for additional income due to the enacted social distancing policies
At the end of June 2021, the government has announced the start of COVID-19 vaccination programs for children aged between 12-17 years old[1]. For some,
Electric cars are coming, or rather have come already albeit in limited capacity – one such example would be Blue Bird’s introduction of its first
After around a year or so of the COVID-19 pandemic, plenty of research around the world shows one definite change: that the adoption of cashless
Online shopping discounts at the end of year has always been a recurring event in Indonesia, and knowing that, it might be interesting to find
After one of our previous articles, we’re revisiting Indonesian consumer’s opinions about snacks. This time, we’d like to check regarding their choice in specific types
School’s back in, and not from the holidays – the government has announced that by July 2021, offline schools will start again[1]. Of course, the
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In January 2025, the US imposed new tariffs on Chinese goods as part of its push to secure domestic supply chains, reduce dependence on China
In recent years, Indonesia has witnessed a positive trend in physical activity. In 2023, Lembaga Survei Indonesia (LSI) revealed that 18.2% of Indonesians do not
In 2025, consumers are increasingly expressing their values and concerns through their purchasing decisions, a phenomenon often referred to as “silent protest.” Rather than engaging
In today’s fast-paced business environment, the ability to adapt to change is crucial for brand survival. However, as consumer preferences shift, markets evolve, and new
The world of e-commerce is evolving rapidly, and consumer expectations are higher than ever. Shoppers now demand convenience, personalization, and immersive experiences from online retailers.
In today’s fast-paced digital marketplace, consumers are constantly bombarded with choices. Amidst the noise, flash sales and limited-time offers stand out as powerful marketing strategies