
For The Love of Food
Despite the relative shift to home-cooking in Indonesia during the pandemic, there are still cases where we can see people dining out: whether it is

Despite the relative shift to home-cooking in Indonesia during the pandemic, there are still cases where we can see people dining out: whether it is

With the end of the year in sight, there’s one thing that online consumers look forward to, and that’s the upcoming mega online sales. In

Not going out of the house much is not an excuse to stop taking care of oneself. In fact, it is more important to do

On the 14th of September, Jakarta announced its second round of Large-scale Social Restriction (PSBB II) measures following the national daily infection rate hitting an

In our previous article, we’ve mentioned that from our August survey, 66% of consumers have stated that they have tried new brands and/or switched brands.

Although a total of 83% of Indonesians are interested in getting the COVID-19 vaccine once available, only 34% of them strongly agree about the statement

The pandemic has changed so many aspects of businesses that not only do business owners need to change their strategies in selling their products and

E-commerce transactions in Indonesia has been growing tremendously since 2015 with GMV (Gross Merchandise Value) of US$ 1.7 billion at a CAGR of 88% reaching

Lockdowns, social distancing and work-from-home arrangements have greatly disrupted the status-quo of essentially everything. Indonesia’s own form of strict social distancing (PSBB) was implemented earlier

Nobody could have predicted the occurrence of COVID19 pandemic and its economic implications to countries across the globe. One of the many things most people

With all the new and modern ways of payment like e-wallets, QR, and cryptocurrency, it wouldn’t be fair if we don’t revisit one of the

For a healthy body, a balanced and nutritious diet is needed. Especially during this pandemic, to further maintain our immune system, we are even more

With the increasing number of Covid-19 cases in Indonesia, it only makes sense that regulations related to preventive actions such as wearing face masks in

Most people would agree that our health is number one priority, with or without a pandemic. But sometimes we are too busy to make sure

In line with President Jokowi’s policy to carefully reopen the economy, a series of gradual directives on relaxing large-scale social restrictions (PSBB) has been implemented

One of the most impacted sectors of the social restrictions imposed during the pandemic is the hospitality industry. Almost all businesses in lodging, food and

How much is the pandemic tipping the scales in favor of online platforms for groceries? Is this online channel’s boom here to stay? Or will

Smooth skin is not just from good genes but also from good daily habits. According to T: The New York Times Style Magazine, there are

Over the years, social media grew massively as a global marketing platform. A lot of studies has been conducted about online behavior and its effect

Packaged drinking water is safe for consumption and convenient to buy. Almost all respondents who answered the in-app survey buy it. ‘Mineral Composition’ and ‘Price’

Pets play an important role in the lives of many. Pets can provide their owners with more than companionship. As mentioned by Harvard Health Publishing, pets can

On its second annual publication, BEKRAF, in cooperation with partner research institutions including Snapcart. Statistics Indonesia (BPS), PwC, The Nielsen Company (Indonesia), and others, attempts

Hasil survei yang dilakukan Marketeers bersama Snapcart menemukan bahwa frekuensi konsumen Indonesia berbelanja daring, terjadi dalam satu kali per bulan (27%) atau dua kali per

Price plays a big factor for consumers when making their decisions on their purchases. With the recent inflation hike of 5.7% and the country’s gross

Whenever ‘Ber’ month hits the calendar, everyone wears their holiday celebration hats on. It’s like a switch that automatically turns on during this season. It’s

Philippines is the second biggest market in Southeast Asia with a population of over 100 million. The country therefore,

Housewives is one of the Shopper Personas that we considered as unique and has a significant portion on our total user base, which is representative

2016 has been quite a year. For Snapcart, 2016 marks our first anniversary as well as the year where we become a regional company with

Being the fourth most populous nation on Earth, Indonesia is a great market to get into. However, one needs to know who are the people

Over the years, The Philippines has seen a tremendous growth in the numbers of convenience store formats. Many researches have stated that

There are about 80 millions of active social media users in Indonesia. To put into perspective, that number is about a third of the country’s

The annual mudik (or homecoming) season in Indonesia is possibly the biggest annual exodus the country has.
Stay up to date with our latest findings

In today’s fast-paced lifestyle, many Indonesians find themselves deeply attached to certain products that bring them comfort, entertainment, or simply a sense of satisfaction. What’s

In the first part of this post, we discovered that only 10% of Indonesians rely solely on shampoo without using other hair care products [1].

In a world where customer expectations, technology, and competition evolve rapidly, businesses cannot afford to stay stagnant. A strong brand today might feel outdated tomorrow

Indonesia, a nation known for its vibrant democracy, is currently experiencing a period of heightened social and political unrest. Recent large-scale protests, sparked by public

These days, the variety of hair care products has expanded significantly. Our recent survey in August 2025 discovers that more Indonesians are now paying attention

Financial anxiety is one of the strongest forces shaping consumer behavior in 2025. Rising living costs, global economic uncertainty, and household debt are pushing people